Who we serve

One profile.
Any industry.

The assessment works for any owner-operated SMB where a team is doing manual work that AI could handle — and revenue is slipping through gaps nobody's measuring. The business type matters less than the business model.

The Truffle customer

Four things that make
this the right fit.

01
Owner-operated

You're running the business, not just managing it. Sales, admin, and client acquisition fall on you or your small team — not a dedicated ops department.

02
5–50 employees

Enough volume that automation pays for itself fast. Small enough that every client and every recovered hour has a real dollar value attached.

03
New business comes to you

Customers find you through Google, your website, referrals, or ads. The problem is what happens to that opportunity once they make contact.

04
Manual work overhead

Your team is spending time on follow-up, admin, reporting, or scheduling that could run on autopilot. You know it — you just haven't had a system to fix it.

Where we proved it

Home services is where
we built the proof.

We didn't build Truffle for a generic SMB audience. We built it on a real home service business and proved every system before we offered it to anyone else. That proof transfers to any inbound-lead-dependent SMB — but it started here.

HVAC
Roofing
Plumbing
Electrical
Landscaping
Painting
Tree Service
Cleaning
Flooring
Pressure Washing
Pest Control
Gutters
Pool Service
General Contractors
Garage Door
Junk Removal

Not a home service business? The assessment works for any SMB with manual work overhead and revenue worth capturing. If your team is handling follow-up, admin, or scheduling by hand — and you're losing revenue because of it — the assessment will find it. Book your assessment →

The common thread
The industry is different.
The problem is identical.
New business arrivesfrom Google, your website, referrals, or ads.
There's no systemto handle it consistently — it falls on the owner or nobody.
Revenue slips throughin places you're not measuring. You never see what you're losing.
Manual work overheadeats hours that should be running on autopilot.
No visibilityinto what's working, what's leaking, or what it's costing.
20+ hours a monthspent on work that AI could handle automatically.
Who Truffle is not for

We'll tell you if it
doesn't make sense.

We come in as a peer, not a vendor. If the assessment won't generate an ROI for your situation, we'll say that before you spend a dollar.

Your business is fully outbound

If 100% of your business comes from direct outreach with no digital touchpoints, most of the automation stack won't have enough surface area to justify itself. The SEO component still applies, but we'd start there first.

You're already at capacity

If you're turning away work and don't have capacity to take on more, filling your pipeline faster won't help. Come back when you're ready to scale.

Long enterprise sales cycles

Enterprise deals that close over months through direct relationships are a different motion entirely. The assessment and SEO still apply, but the automation ROI is lower.

You want to stay small by design

Some owners run a lean solo operation by choice and don't want more volume. Truffle is for owners who want to capture what they're already earning — not stay the same size intentionally.

Not sure if you're
the right fit?

Book the assessment. If it won't generate an ROI for your situation, we'll tell you in the first 15 minutes.

Book your AI Assessment